INNOVATIVE COOPERATION FOR RESPONSIBLE TEXTILES: MARC O’POLO SUPPORTS THE ORGANIC LINEN PROJECT OF SACHSEN-LEINEN E.V.

The future of the textile industry hinges on the adoption of preferred materials that minimize environmental impact while providing added value for people, nature and the climate. In this context, Marc O’Polo is embarking on a pioneering partnership with Sachsen-Leinen e.V. With its commitment of 60,000 euros over three years, the international fashion brand is backing an ambitious research and development initiative focused on cultivating and processing organically grown linen fiber in Germany.

This project aims to investigate new cultivation technologies for organically grown linen fiber for textile production and to facilitate the establishment of appropriate processing facilities. Key focus points include resource-efficient methods, eco-friendly processing, and the minimizing of transportation distances.

At the heart of the initiative is the creation of a modern, long-fiber spinning mill for transforming harvested fibers into innovative textile applications. “We are thrilled to have Marc O’Polo as a strong partner in this significant project. Our objective is to revive the cultivation and processing of fiber linen in Germany, creating a sustainable alternative to imported textile fibers. This collaboration sets new benchmarks for sustainable textile production in Germany,” states Torsten Brückner, Chairman of the Board of Sachsen-Leinen e.V.

Committed to advancing innovative natural fiber projects, Marc O’Polo provides financial support through its own foundation. The use of preferred fibers is a cornerstone of the company's strategy. The partnership with Sachsen-Leinen e.V. represents a crucial step in the shaping of a responsible textile future. “Linen is a natural fiber with a rich history. Durable and timelessly modern, it offers a pleasant wearing experience. For Marc O’Polo, linen has always been of great significance—our linen products are expressions of our brand DNA. Our goal is to merge innovation with sustainability. With this project, we are establishing the groundwork for high-quality organic linen production that aligns with our stringent standards of quality, design and responsibility,” explains Susanne Schwenger, CPO of Marc O’Polo SE.

The research project is being conducted in the southern region of Leipzig, an area undergoing structural transformation from reliance on the coal industry to sustainable technologies. The project will demonstrate how textile raw materials can be cultivated and processed in a regional, sustainable, and economically viable manner. It will also raise awareness of the benefits of linen as a sustainable fiber. Through informational events, workshops and pilot projects, it will educate both companies and consumers about the environmentally friendly properties of organic linen.