Brand & Product
06/15/2022

PITTI IMMAGINE UOMO: MARC O’POLO PRESENTS GARDEN OF SWEDEN.

Florence is the place to be these days for menswear side of the global fashion industry. From 14 to 17 June 2022, Marc O'Polo will present its Spring/Summer 2023 collection at the Padiglione delle Ghiaie, for the second time in a row.

With the "Garden of Sweden", the casual lifestyle brand with Swedish roots shows its sustainable highlights for next spring across 250 square metres. The collection captivates with an impressive colour world, smartly curated with natural tones.
Key themes of the collection are the Our Cleanest Jeans Project Denim, Artisanal Yarns and the continuation of the cooperation with Manteco® and Native Union. Matching shoe and bag styles are also presented. Real plants and flowers, arranged behind frosted glass, serve as room dividers to the bar area. The installation, by design studio Mary Lennox, reflects the "Garden of Sweden" collection inspiration and the brand's sustainability claim.

A highlight of the Marc O'Polo appearance at Pitti Uomo was the Drinks & Tunes Party yesterday in the outdoor lounge in front of the stand. The event quickly became the magnet of the fair, with many international guests dancing to the beats of DJ Wolfram.

Marc O'Polo is already drawing a very good balance of guests after the first days of the fair. The high number of visitors to Pitti Uomo and the great response from national and international retailers, buyers, suppliers, press, stylists and influencers confirm the brand’s successful development and give Marc O’Polo a positive outlook for the new season.

 

WELCOME TO THE GARDEN OF SWEDEN.

A PLACE WHERE ANYTHING GOES AND EVERYTHING GROWS. WHERE NO BOUNDARIES ARE SET,  NO LIMITS ARE MET. A FLOURISHING PLACE, A NOURISHING SPACE. THE PERFECT ENVIRONMENT TO JUST FOLLOW YOUR NATURE.

 

OUR CLEANEST JEANS PROJECT.

A MINDFUL APPROACH TO DENIM, BASED ON THREE ESSENTIAL REQUIREMENTS: SUSTAINABLE RAW MATERIALS, INNOVATIVE DYEING PROCESSES AND RESOURCE-FRIENDLY GARMENT WASHES. DELIVERING AND CONTINOUSLY REFINING HIGH-QUALITY, RESPONSIBLE DENIM STYLES THAT ARE DESIGNED FOR THE FUTURE.

 

ARTISANAL YARNS

ROOTED IN OUR HERITAGE, THIS SUMMER’S ARTISANAL YARNS COLLECTION TAKES INSPIRATION FROM THE FIRST  MARC O’POLO SHIRTS, WHICH WERE MADE WITH HANDWOVEN INDIAN FABRICS. THIS COLLECTION REVIVES THE SPIRIT OF TRADITIONAL CRAFTSMANSHIP WITH A PREMIUM HANDCRAFTED LOOK AND FEEL.

 

NATIVE UNION

MARC O’POLO × NATIVE UNION PRESENT: A FORWARD-THINKING FUSION OF TEXTILES AND TECHNOLOGY. INNOVATIVE AND SUSTAINABLE COMMUTER WEAR. With SPECIAL FEATURES THAT ALLOW YOU TO CONNECT, DISCONNECT OR STORE YOUR NATIVE UNION TECH ACCESSORIES WHEREVER YOU GO.

 

MANTECO®

MANTECO CHARKA. PREMIUM, SUSTAINABLE ORGANIC COTTON FABRICS WITH AN ARTISANAL AESTHETIC, MADE IN ITALY AND INSPIRED BY ANCIENT INDIAN CRAFTSMANSHIP.

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