ROOTED A NEW SCENT EXPERIENCE BY MARC O’POLO

INSPIRED BY OUR SCANDINAVIAN ROOTS AND MADE WITH DEEP RESPECT FOR NATURE.
ROOTED is a holistic fragrance experience that exudes naturalness. Aromatic yet minimalist, it combines Marc O’Polo’s Scandinavian roots with the brand’s deep respect for nature. Developed in Germany and produced from high-quality ingredients in the southern French city of Grasse, the new fragrance line is inspired by nature‘s elements.

THE GENDERLESS EAUX DE PARFUM BY MARC O’POLO. 100 % INGREDIENT TRANSPARENCY. The new fragrance collection includes three eaux de parfum, named ‘Sky’, ‘Rain’ and ‘Earth'. Genderless and timeless, they take you on a journey to the Scandinavian roots of the brand: from the bright skies, gently down to the earthy ground. A hand soap, hand cream and room diffuser round off the fragrance line. The eaux de parfum and room fragrance convince both with their 100 % ingredient transparency and with their Clean Beauty certificate, the attainment of which was a key aspiration of the brand from the very beginning. Additionally, all fragrances are vegan and have been developed without animal testing. Thus, Marc O’Polo underlines its own claim to high quality and the complete renunciation of harmful ingredients. Our hand care essentials, which also adhere to this claim, consist entirely of natural, NaTrue-certified ingredients. Marc O‘Polo has thus positioned itself as a sustainable pioneer in the market segment and sees as its corporate responsibility to play a leadership role for people and the environment. Susanne Schwenger, CPO of Marc O’Polo, SE says: “Marc O‘Polo stands for a conscious, Scandinavian attitude to life. The new, holistic fragrance concept therefore perfectly complements our collections as well as our Home and Living offerings. Inspired by our Swedish roots, the new fragrances exude naturalness in an aromatic yet minimalist way that’s just very Marc O‘Polo.”

A MODERN AND CLEAN DESIGN CONCEPT. The design concept of the fragrance line is based on the brand’s core corporate colors: Marc O‘Polo Gray and Marc O‘Polo Off-White are complemented by a medium gray. In keeping with Marc O‘Polo values, the design is timeless, durable and reduced to its essentials. The packaging also reflects these values: The caps of the 50ml glass flacons, for example, are made of the material Mixcycling® Sughera, which consists of 70 % recycled cork pieces. The packaging is 100 % recyclable and, wherever possible, plastic has been eliminated. Furthermore, our high-quality soap and room-fragrance glass containers are suitable for reuse thanks to the availability of refills. The fragrances ‘Sky’, ‘Rain’ and ‘Earth’, together with complementary products from the ROOTED line, will be available in the brand‘s own online store and in selected Marc O‘Polo stores in August.

THE INGREDIENTS Inspired by the elements of nature and the Marc O’Polo’s Scandinavian origins, ROOTED exudes naturalness in an aromatic yet minimalist way. Its main fragrances, ‘Sky’, ‘Rain’ and ‘Earth’, take you on a journey to the brand‘s own Scandinavian roots.

SKY

TOP Citrus Bergamot Cloud Berry Ginger
HEART Cedarwood Swedish Twinflower Pepper
BASE Vanilla Sandalwood Musk Birch Wood

RAIN

TOP Grapefruit Bergamot Vetiver Arctic Salt
HEART Gardenia Chilli
BASE Vetiver Musk

EARTH

TOP Swedish Rose
HEART Geranium Carrot
BASE Sandalwood Labdanum Patchouli Cedar Wood Rasperry