FALL/WINTER 2022: STRONG INTERNATIONAL START FOR MARC O’POLO

Stephanskirchen, 04 February 2022 - High attention, great feedback and valuable international contacts – Marc O'Polo is delighted with its trade fair appearances CIFF, Copenhagen and Pitti Imagine Uomo, Florence.

"We draw a positive balance for both trade fair appearances. Above all, we are pleased with the high level of attention and fantastic feedback we received in Copenhagen and Florence," Maximilian Böck, CEO of Marc O'Polo AG, sums up. “Valuable discussions with existing and potential new customers from different markets let us start the season extremely confident.”

More modern, sustainable and innovative than ever, the casual lifestyle brand from the premium segment presented itself both at CIFF, which ends today, and at Pitti  which took place earlier this year. Only sustainable products were presented. A curated selection for men and women. Innovative outerwear that brings together fashion and technology, key pieces made from Recycled Wool by Manteco®, high-fashion statement knits made from Responsible Wool, and a cooperation with tech accessories label Native Union took center stage. Scandinavian Simplicity with innovative and functional features.

The Marc O'Polo Gallery was staged by Design Studio Aisslinger. A combination of clean and futuristic design elements effectively underlined the collection statement and manifested the new modernity of the brand. An oversized nature installation expressed the brand's close connection to the Earth and sustainability.