Facts & Figures.

Based in Stephanskirchen, south of Munich, Marc O’Polo AG is the strategic and operational headquarters of the Marc O’Polo premium modern casual brand. 

Content

01

Corporate structure.

Marc O’Polo, the company, is divided into various subsidiaries, both domestically and abroad, all united under the umbrella of the parent company, Marc O’Polo AG:

At the headquarters in Stephanskirchen, Marc O’Polo International GmbH is responsible for design, production and sales.

Marc O’Polo Einzelhandels GmbH manages the operation of the brand’s own stores and the online shop in numerous European countries.

Two other companies, Marc O’Polo Shoes GmbH and Marc O’Polo Accessories GmbH, are responsible for the design, purchase, and sales of shoes, bags and other small leather goods. 
 

Marc O’Polo DENIM & Campus GmbH controls the products of the Marc O’Polo DENIM brand.

Marc O’Polo License AG is responsible for the marketing and the licensing business of the Marc O’Polo brand. It also holds the trademark rights for Marc O’Polo.

Marc O’Polo has 1,697 employees worldwide from over 40 nations (as of May 2018).
 

02

Management.

Marc O’Polo has been a privately owned company since 1967. Today, the majority shareholder of Marc O’Polo AG is Chairman of the Board Werner Böck. The operational management of Marc O’Polo AG is in the hands of Maximilian Böck CEO, Markus Staude-Skowronek CFO, Susanne Schwenger CPO and Dr. Patric Spethmann COO.

Werner Böck

Chairman of the Supervisory Board and Majority Shareholder

Maximilian Böck

CEO Managing Director for Sales and Retail/eCommerce

Markus Staude-Skowronek

CFO/CHRO – Managing Director for Finance, Human Ressources & Administration

Susanne Schwenger

CPO – Managing Director for Design, Production, Marketing & Licenses 

Dr. Patric Spethmann

COO – Managing Director for Digital Intelligence, IT & Logistics

03

Sales trends.

Balanced result despite major challenges
After a very successful financial year 2018/2019 with the best results within the last five years, MARC O'POLO had to face major challenges in the financial year 2019/20: In autumn 2019 the company was hit by a serious cyber attack. From January 2020, the COVID-19 pandemic had a significant impact on the entire industry. The almost worldwide lockdown effectively brought MARC O'POLO's retail business and that of its partners to a standstill. Thanks to the excellent development of the online and e-commerce business and an immediately initiated cost-cutting programme to secure liquidity and profitability, MARC O'POLO nevertheless achieved a balanced result in the 2019/20 financial year. Brand sales decreased by 8,9 percent to 430 Mio Euro. With an organization geared to the future, the company looks ahead with confidence. The focus is on further internationalization, the expansion of the omnichannel strategy and the further development of the sustainability initiatives in the product and corporate sector.

More interesting numbers

  • 300.000

    customers are part of Marc O’Polo for Members loyalty program.

  • 120.000

    photos per season are handled at the photo studio.

  • 50.000

    collection pieces are sent out from our central warehouse each day during the high season. 

  • 22

    license collections are offered to customers each year.

04

Sales & Showrooms.

From its headquarters in Stephanskirchen, Marc O’Polo today supplies 2,000 stores and retail partners.

Sales.

The distribution is split up as follows:

Stores / retail partners number
Own Stores/Flagships 110
Franchise stores 178
Shop-in-Store Partners 791
Multi-Label Trade Partners 946
Distribution in 37 countries worldwide  
As of: May 2020  

The Marc O’Polo collections are available in more than 37 countries worldwide, including Austria, Belarus, Belgium, Bulgaria, China, Croatia, Czech Republic, Estonia, Finland, France, Germany, Great Britain, Hungary, Iceland, Ireland, Italy, Jordan, Kazakhstan, Latvia, Lebanon, Lichtenstein, Lithuania, Luxembourg, Netherlands, Norway, Poland, Romania, Russia, Slovakia, Slovenia, Spain, Sweden, Switzerland, and Ukraine. 

Showrooms.

Marc O’Polo is represented with showrooms in the following countries: