Positioning.

Our general strategic goal setting is guided by our Vision of becoming the leading Modern Casual Lifestyle brand in the premium segment. MARC O’POLO positions itself against competitors through its preference for natural materials and its original style.

The MARC O’POLO style – natural, self-evident, modern and urban casual – is defined by high-quality, predominantly natural materials such as silk, cotton, linen and wool; flawless workmanship and attention to detail; comfortable, uncomplicated fits; and easy combinability of collection pieces.